• Samsung Vision AI Companion
• Feel the power of AI in 4K; NQ4 AI Processor
• AI Soccer Mode; Turn on AI-driven picture and sound tuning when watching soccer
• Our advanced Mini LED Technology; Quantum Mini LED
• Real Colours, Real QLED; You deserve nothing less; Real QLED with 100% Colour Volume
• 4K AI Upscaling; Upscale content into a 4K experience
• Boost your motion clarity for the game content you love up to 4K 144Hz; Motion Xcelerator 144Hz
• Where gaming comes together; Gaming Hub
• AI Gaming Optimizer; Play smarter, perfect settings, every match
• Adaptive Sound Pro; Experience sound as the artist intended with remastering and intelligent processing

Getting help from an AI companion has never been more visualized and comprehensive, with multiple AI agents, whether it's questions about a scene now playing, recommending what to wear for trending clothing styles, or finding the perfect taco spot nearby. Responses come instantly with related video/image options to choose from, making your discovery rich and personalized on a big screen. Samsung's AI-powered 4K processor creates one of our best 4K experience. Our 4K AI Upscaling technology powered transforms content into near 4K picture quality. Our NQ4 AI Processor optimizes both picture and sound to deliver a 4K experience whether you are streaming OTT services, playing your favorite video games, or watching live sports. Experience ultra-fine contrast with Quantum Mini LED, precisely controlled by Quantum Matrix Technology. Quantum Mini LED in concentrated zones enables you to enjoy ultra-fine contrast and extra brightness in each scene. Vibrant and accurate colours amplified by Samsung's Quantum Dot sheet that delivers 100% colour volume. With exceptional motion enhancements in 4K 144Hz, Motion Xcelerator 144Hz delivers peak performance, creating consistently crisp visuals and blazing-fast speeds. With Samsung's unique dynamic refresh technology, Motion Xcelerator 144Hz provides differentiated motion performance to support VRR games up to 4K 144Hz. Samsung Tizen OS now acts as a convenient conduit to your favourite cloud gaming platforms (no console required), console games, and standalone apps. It displays game recommendations based on what games you like to play, so you can quickly find your next favorite games. One UI Tizen is your personalized and enhanced screen experience, powered by Samsung Tizen OS. With One UI Tizen, you can take advantage of all the latest and innovative Samsung features. Your One UI Tizen experience is secured by Samsung Knox, increasing protection across all your SmartThings devices. One UI Tizen will also support Tizen OS upgrades for the next seven years. Transform your space Samsung Art TV with over 5,000 inspiring and curated artworks from the world's leading museums, galleries, and artists, including timeless classics, modern masters, and contemporary icons, to perfectly match every season, holiday, and mood. Optimize your home devices for a smart lifestyle tailored to your needs enhanced with our built-in SmartThings Hub. Enjoy a customized smart home with many SmartThings compatible devices that simplify your day to day life. Additionally, utilize your screen as an IoT sensor to care for your loved ones and expand your TV's role in managing your home via 3D Map View.