• Samsung Vision AI Companion
• Your command, your match, AI-enhanced soccer viewing; AI Soccer Mode
• Separate and control audio layers, voice and sound effects, with a single command; AI Sound Controller
• Feel the full power of AI in 4K; NQ4 AI Gen2 Processor
• Our advanced Mini LED Technology; Mini LED
• Mini-LED precision that delivers true-to-life, ultra-wide colour; Pure Spectrum Colour
• Wider range of contrast in cinematic scale; Mini LED HDR
• Richer and more vibrant colours powered by AI; Colour Booster Pro
• Boost your motion clarity for the game content you love up to 4K 144Hz; Motion Xcelerator 144Hz
• Where gaming comes together; Gaming Hub

Getting help from an AI companion has never been more visualized and comprehensive with multiple AI agents. whether it's questions about a scene now playing, recommending what to wear for trending clothing styles, or finding the perfect taco spot nearby. Responses come instantly with related video/image options to choose from, making your discovery rich and personalized on a big screen. Turn on AI-driven picture and sound tuning when watching soccer. Richer colours, dynamic contrast, and prioritized commentator voice let you follow every pass and cheer with professional-level clarity. The NQ4 AI Gen2 Processor uses the power of 20 AI neural networks to optimize picture and sound quality. The result is impressive performance, whether you're streaming shows, playing video games or watching live sports. Experience deeper contrast that brings scenes to life. Mini LED technology uses smaller backlights than regular LEDs to control light with greater accuracy, revealing finer details and realistic depth for a clear, immersive picture. A different level of Mini LED with advanced phosphor technology. Immerse yourself in the picture with one billion shades of color. Pure Color Spectrum delivers lifelike variations so you can see every subtle detail. Mini LED HDR brings out the details and contrast, so you can experience the full power in every image. The dynamic tone mapping of HDR10+ creates deeper blacks, more vibrant imagery, and details that always shine through. HDR 10+ now streaming on OTT services. With exceptional motion enhancements in 4K 144Hz, Motion Xcelerator 144Hz delivers peak performance, creating consistently crisp visuals and blazing-fast speeds. With Samsung's unique dynamic refresh technology, Motion Xcelerator 144Hz provides differentiated motion performance to support VRR games up to 4K 144 Hz. Samsung Tizen OS now acts as a convenient conduit to your favourite cloud gaming platforms (no console required), console games, and standalone apps. It displays game recommendations based on what games you like to play, so you can quickly find your next favorite games. One UI Tizen is your personalized and enhanced screen experience, powered by Samsung Tizen OS. With One UI Tizen, you can take advantage of all the latest and innovative Samsung features. Your One UI Tizen experience is secured by Samsung Knox, increasing protection across all your SmartThings devices. One UI Tizen will also support Tizen OS upgrades for the next seven years. Dive into a vast collection of shows, movies and other content on Samsung TV Plus. It comes installed for free on your TV, no payment, subscription or setup required. Optimize your home devices for a smart lifestyle tailored to your needs enhanced with our built in SmartThings Hub. Enjoy a customized smart home with many SmartThings compatible devices that simplify your day to day life. Additionally, utilize your screen as an IoT sensor to care for your loved ones and expand your TV's role in managing your home via 3D Map View. Inspired by aircraft design, the MetalStream Design features a luxurious metal body. With no additional bezel required, a single sheet of metal is used to create a slim bezel, enabling a truly immersive experience.